Breakthrough Conversations: Seven Ways To Spark Business Ideas And Growth

Breakthrough Conversations: Seven Ways To Spark Business Ideas And Growth

A company is never done growing, especially in the highly competitive Los Angeles business world. No matter how much you’ve achieved thus far, there’s always room for improvement.

As a business owner, you might feel like the pressure all falls on you to make these improvements. But while leadership is important for making decisions and charting a course, involving your team can make all the difference when figuring out options or developing plans; extra sets of eyes can identify blind spots in proposals, or provide better ways to proceed.

To find out more, members of Forbes Los Angeles Business Council, below, discuss how to conduct these kinds of breakthrough conversations, in order to make sure your business is constantly progressing forward. Here is what they advise:

Members discuss ways to help your business grow and develop through conversation.


1. Ask Your Younger Employees For Help

I have always found it most helpful to go to the youngest generation in my company to hear what they have to say. The world and the way people do business is constantly changing and I rely on my youthful employees to stay on the cutting edge. Because of my meetings with employees far younger than me, I became an early adapter of Twitter and used it to grow my profile and business by triple digits. – Mark Measures, Kazarian/Measures/Ruskin & Associates

2. Talk To Your Customers

This may sound obvious, but for understandable reasons, it is not always on the CEO’s priority list. While your employees can provide you with reports and data, make a point of occasionally having a face-to-face conversation with your customers as well. You can collect honest feedback you would otherwise not be able to—even just watching them use your service or product can reveal a lot! – Anna Nguyenova, Cablato

Forbes Los Angeles Business Council is the foremost growth and networking organization for business owners in Greater Los Angeles. Do I qualify?

3. Make Trust And Transparency Part Of Your Culture

Businesses that have a strong, positive, trust-based culture that comes from the top allows for breakthrough conversations on a more regular basis. When employees feel that their opinion is heard, mean something and can be candid, everyone wins. Hosting all-hands meetings where leaders talk about what they are struggling with or what their dreams are, is a brave and bold way to run a business. – Heather Newman, Content Panda/Creative Maven

4. Lead By Example

Your company’s communications will only go so far if you don’t back it up with actions that are aligned with the messaging. This means you have to lead by example and not send mixed signals. You can’t tell your team to do live by one set of rules while your leadership team operates on another. – Eden Gillott, Gillott Communications LLC

5. Practice ‘Radical Honesty’

I admire Ray Dalio and his radical transparency and culture of meritocracy. When you have a conversation that is spoken from a servant’s heart and is radically honest, these can be breakthrough conversations that build trust, embolden teams and edify the client relationship. I also believe in finding a trusted coach to bring about alignment, clarity and healthy, clean communication. – Michael Albanese, Element Lifestyle

6. Aim To ‘Disrupt’ Your Own Business

Incremental improvements can have big impacts over time. But don’t forget to look for step-function improvements. Ask the hard questions, imagine what could be. Not sure how? Ask this question of your leadership team, “If you were tasked with disrupting our own business, how would you do it?” – Brett Crosby, PeerStreet

7. Foster Positive Reinforcement And Curiosity

Typically, approaching challenges with curiosity has been yielding much better results for our organization than prematurely giving strong opinions. Cultivate an organizational culture that helps people thrive on positive reinforcement such as, “these are areas to improve” instead of “this is just not working.” Don’t sugarcoat bad performance or behavior, either. – Norbert Kiss, Circularity Healthcare LLC